Making A Music Video

1. Development  [Due Monday, April 9]
Turn in the following information:
Song Information
-Song Name
-Artist Name
-Song Length
-Song Genre (i.e. Rap, Hip Hop, Pop, Metal, Rock, Indie, Classical, R&B, etc.)
-Lyric (if any)

Identifying the Vision for the Video
-What is your interpretation of the song
-Theme of the Music Video (not the song)
-Story of the Music Video (not the song): Will it be the song's intended story? A different story? Or a stimulating visual experience?
-Mood and Imagery of the Music Video (i.e. "Tropical, beach and pineapples", "slow-mo", "hood", "Light Chill", "Night Fun", "Uneasy darkness", "paint drip", "Colorful and chaotic fun",  "Money, gold, chains, car", "being chased/running", "red symmetry", etc.)
-Setting of the Music Video
-Purpose of the Music Video (i.e. to create interpretive art, to make a social commentary, to raise awareness, to tell a story, to provoke specific emotion, to make myself look awesome, to experiment, to document something, etc.)

2. Pre-Production  [Due Friday April 13]
-Create a script for your Music Video

Example of Music Video Script:

-Add storyboard to your script
-Scope out place(s) to film
-Test out compositions
-Rehearse

3. Production [April 16-23]


4. Post-Production/Editing [April 20-30]


5. Distribution [Music Video Due May 2]


Turn in work link: https://www.dropbox.com/request/fqpf7tZibfkakD35Sm8v


Grading Rubric

30 Points Total	Great (5)	Passing (3)	Low Performing (1)
Visual Interpretation (5)	Video provides creative visual interpretation of the music.	Visuals of the video relates to the music.	Visuals don’t seem to relate to the music. Or is not school appropriate.
Sync (5)	Video syncs perfectly with the music.	Some parts of the video is out of sync with the music.	Only few or no parts of the video is in sync with the music.
Directing + Production (5)	The video shows strong planning, every part of the video is of highest quality possible within the limitations of the project. Nothing in the video seem out of place. The music video expresses the theme and meets the purpose.	The video shows some direction and has some low quality tolerance. The video follows some planning, but are missing some props or has some unprepared, out of place aspects.	Most aspects of the video contains low quality performance and production. The project shows no purpose or direction and did not strive for the best. The video looks very unprepared and made on a whim.
Quality (5)	The video does not have any distracting lighting, flickering, distracting shadows, etc.	The video has some distracting lighting, flickering, distracting shadows, etc, but shows attempts to fix it.	The video does not have any attempts to fix any distracting lighting, flickering, distracting shadows, etc.
Editing (5)	There is at least one A-Roll throughout the entire video with many supplemental/alternative B-Rolls that intercut/ break up the static A-Roll(s). The video flows well between A-Roll and B-Roll. All cuts and shots come together seamlessly. None of the shots feel too rushed or too long.	There is at least one A-Roll throughout the entire video with many supplemental/alternative B-Rolls that intercut/ break up the static A-Roll(s). The video flows well between A-Roll and B-Roll. The video flows one shot to the next in comprehensible order. Only few shots seem out of place.	There is no A-Roll throughout the entire video. Or there are hardly any cuts and editing, some shots doesn't seem to belong in the video. Most shots feel rushed or too long. Just hard to watch.
Text (5)	The text in the video contain no spelling/grammatical error. The artist and the song name is present in video.	The text in the video contain some spelling/grammatical error. The artist and the song name is present in video.	The video is either missing the artist or the song name.

YouTube Playlist of Examples: https://www.youtube.com/playlist?list=PLeh8Fa26a6fIOI6x6O2kDGDdaCtnq3cxr

Video Killed The Radio Star - The Buggles: 1st Music Video to be on MTV

Dance Choreography Music Videos

• Baby One More Time - Britney Spears: Early music videos, example of 90s dance choreography music video
• Mic Drop - BTS: Example of modern dance choreography music video/K-Pop
• HandClap - Fitz and the Tantrums: Example of modern U.S. dance choreography music video
• Handclap - Lia Kim x May J Lee Choreography: Example of choreography cover music video and promoting Dance Lesson Business
• The Greatest - Sia: Example of tribute music video through symbolism/interpretive dance
• Cheap Thrills - Sia: Example of dance choreography music video in black and white tv style

Music Videos that give tribute

• To My Mother - G.O.D.: Example of tribute music video through storytelling (video from 90s)
• The Greatest - Sia: Example of tribute music video through symbolism/interpretive dance

Music Videos that tell a story related to the song

• To My Mother - G.O.D.: Video tells the story that the song lyric tells (video from 90s)
• T-Shirt - Migos: Music Video tells the story the song lyric tells with unexpected setting
• Ghost - Parekh & Singh: Video tells a story that give different or deeper meaning to the lyrics

Music Videos that expresses a message related to the song

• Young and Unafraid - The Moth & The Flame: Video is about old man skateboarding, expressing the message of the song title (young at heart)
• Greyhound - Swedish House Mafia: 

Music Videos that are not related to the song

• Julius - STRFKR: Video shows kids LARPing but the story doesn't really relate to the song

Music Videos that show the artist performing as if at a concert

• Same Drugs - Chance the Rapper: Example of creative performance that includes muppets
• Through the Fire and Flames - DragonForce: Example of highlighting the artists' guitar talent

Music Videos for songs without lyrics

• Greyhound - Swedish House Mafia: 
• Lower Your Eyelids To Die With The Sun - M83:

Animated Music Videos

• Clint Eastwood - Gorillaz: Example of animated music video featuring stylized band members performing the song
• One More Time - Daft Punk: Made an anime movie of their songs
• Do I Wanna Know - Arctic Monkeys: Example of simple graphic animation

Experimental Music Videos

• My Girls - Animal Collective: Stimulating visual experience of the artist performing the song
• Neckbrace - Ratatat: Stimulating visual experience with cloning effects and repetition
• Everybody Wants To Be Famous - Superorganism: Stimulating visual experience using any experimental effects
• Cream On Chrome - Ratatat: Stimulating visual experience through light show
• Strawberry Fields Forever - The Beatles: Early experimental music videos
• Business - Tune Yards: Stimulating visual experience through different seemingly unrelated performances

Performance Music Videos

• Obsession - OK Go: Stimulating visual experience through unique medium
• Here It Goes Again - OK Go: More do-able/affordable performance
• Mad World - Gary Jules: Example of using 

Lyric Video

• Shouldn't Have... - Baek A Yeon: Incorporating social media visuals that contain the lyric and some simple diary-like imagery related to the song
• Ghost - Parekh & Singh: Part storytelling, part lyric video

Documentary Music Videos (Documenting nostalgic locations, road trips, concert, event, charity work, etc)

• God's Plan - Drake: Documenting charity work

Parody Music Videos

• Dark Lord Funk - KFaceTV: Re-performing Uptown Funk in Harry Potter theme
• Uptown Funk - Big Marvel: Cover song and video using toy instruments
• Last Breath - Yaeji: Parody and social commentary on make-up tutorial videos and make-up culture

Simple, "Do-Able" Music Videos

• God's Plan - Drake: Documenting charity work
• Lucky Girl - Fazerdaze: Simple zooming in clips that create stimulating visual experience
• Drop the Game - Flume & Chet Faker: One guy doing interpretive dance
• Lift - Radiohead: one location (elevator) to create interesting meaning and visual
• Queensway - Coral Bones: local band's performing music video
• Long Gone - Phum Viphurit: Simple dance video with lyrics, karaoke style

Please don't make a video like: https://www.youtube.com/watch?v=Docm0TCFE4w&index=39&list=PLeh8Fa26a6fIOI6x6O2kDGDdaCtnq3cxr




For After Effects Group:
https://www.youtube.com/watch?v=RlNEAB0koKQ
https://www.youtube.com/watch?v=F3h2pbZkMT4